April 12, 2023
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April 14, 2023
SMT
REGISTER NOW
12 – 14 April 2023 (Weekday) | 24 Contact Hours
Virtual Classroom | 9.00 am to 6.00 pm
ABOUT THE PROGRAM
This course allows you to thoroughly prepare for and take the prestigious industry-standard AIPMM CPMM® certification exam. It contains everything you need to master the material and be ready to become certified. This course is AIPMM ProdBOK® Approved.
This AIPMM certification exam preparation course provides participants the opportunity to pursue continuing education, increase industry involvement and industry-wide recognition. It provides a thorough review of key concepts and terminology to help participants prepare to take the exam to earn the Association of International Product Marketing & Management (AIPMM) prestigious Certified Product Manager (CPMM®) credential. It covers the strategy for answering the exam questions and a Q&A for anything else participants want to review. It fully prepares participants to take the Certified Product Marketing Manager (CPMM®) certification exam.
Product Marketing Management is the function responsible for championing new goods and services within a company’s product portfolio responsible from launch through to obsolescence. This training reviews the stages of the product lifecycle with a focus on the stages that directly contribute to revenue and profit. You will address: the stages of the product lifecycle and the key activities within each stage; what to expect at each stage of the lifecycle, important decisions that need to be made within each and special lifecycles that do not follow the normal patterns.
This course is designed anyone involved in the marketing and branding function for goods and services, including pricing, sales orientation and communications strategy maximize the profitability of a company’s product portfolio.
Organized by EPM INTERNATIONAL in collaboration with PROGRESO TRAINING
